Should Architects Lower Their Fees? (The Low Price Guy)
Should architects lower their fees? Today, I'm going to answer a question asked by one of my AMI architect clients. “Should
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About the author
Richard Petrie
Richard Petrie is the world's leading architect marketer.
How Do Architects Differentiate Services?
How do architects differentiate services? Easy! A current AMI client asked this question and I wanted to take an opportunity
Continue reading >A Tip For Dealing With Difficult Clients
When it comes to working with potential clients, implementing terms and conditions for architectural services is crucial.
Continue reading >Architect Client Consultation: Road To The LCC
What is your process when meeting with a potential client for the first time? When a potential client asks you to make a
Continue reading >Architecture Competitions: Worth It?
Architecture competitions. With two words, there is usually one of three reactions from architects –irritation, excitement
Continue reading >How To Make Every Architect Trade Show A Lead Generation Success
Recently, I had a new client express frustration because their firm wasn't getting any leads after attending an architect
Continue reading >Lead Generation For Architects: The Generous George Strategy
One of the most important aspects of owning or managing an architecture firm is marketing. If you've heard anything I've
Continue reading >Reverse Selling For Architects: The Mindset Challenge
Hi Architects! Don't lose out on another big project. Next time, follow the Reverse Selling for Architects strategy and you'll
Continue reading >Use This Example To Enhance Your Architecture Firm Client Experience
Hi Everyone! Richard here … Today, I'm going to talk about the customer journey and why it's important. The customer
Continue reading >The Architect Guide To Writing Emails: Double Your Projects In 2018!
I'm giving away my biggest marketing secret, which is an architect guide to writing emails. When done correctly and consistently,
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