One of the best blog ideas for architects is a way to get the right people to read what you write. Today, I’m going to share the simple secret that makes your blogs and your Monkey’s Fists irresistible.
What is the secret?
The headline.
In fact, 80% of the success or failure of whether an article gets read is the headline. If your headline doesn’t grab them by the eyeballs, then your content has no chance.
So do you need to spend as much time on the headline as you do on the article itself?
No, because if you have a proven formula … you can adapt that formula reasonably and quickly, depending on your content.
Best blog ideas for architects start at the very beginning
Here are two headline-starting formulas for Monkey’s Fists and articles:
1) How does this architect …
2) The simple design secret that …
Here are some great examples:
“The amazing renovation secret that allows this architect to be able to reduce your heating costs by 90%”
“The simple design secret used by this architect can reduce your monthly heating bill by 90%”
“This simple design secret reduces the cost of any construction by at least 10%”
“Who is this man and why do other architects despise the very ground he walks on?”
“The simple design secret that gets you through local permit process even if you’ve failed 5 times before”
“How does this architect get difficult projects past the permit review process even if you’ve failed 5 times before?”
“How does this architect get difficult apartment projects signed off by review boards even after every other architect has told you it cannot be done?”
“The simple design secret that takes your breath away every time you walk into the room and also reduces the cost of any project”