Richard Petrie, Author at Architect Marketing Institute

A Star is Born There is no easy way to say this to an introverted architect but … … we are going to make you a star. Why?

Becoming The ‘Jeet Kune Do’ of Design (Part 2)

You are only one good story away from a constant flow of great projects. Whoever tells the best story wins. Please follow

Become #1 in a category of one. AMI Mastermind member Lisa Bixler uses the term “Invisible Design” to create a new category

Find out how Michele Dempsey proved her bank architecture's financial and psychological Return on Design. Please follow and

Mary was brainwashed into feeling like a commodity. Find out how she overcame that false limiting belief with Richard as

Learn strategies to stand out in this Corona Economy. Don't be seen as “just another architect.” Please follow and like

BUSINESS ALWAYS SURVIVES. Always has, always will. This pandemic is NO immovable object. So get back in the boat and get

If you are going to be a champion, you have to think like one first. Please follow and like us! ...

Have you created a powerful backstory for your architecture firm yet? Watch Mona Quinn's video to learn how to craft the

Struggling to communicate your value? Learn how to feel heard and appreciated by your clients. Please follow and like us!