Blog - Architect Marketing Institute

Do you have a system in place for your firm? Get inspired & watch Michele Dempsey's interview with Richard Petrie on

How to Win Better Commercial & Institutional Architecture Projects

SIX+MAPS is our 9 step system for winning high value projects. SIX stands for Sunshine Island Express, inspired by my story

When Jaipal Singh, principal and founding owner of Chaatrik Architecture and Urban Design based in Cincinnati, Ohio, joined

AMI SIX+MAPS member Fred Hann is high in the sky, smiling down from magnificent terraces in luxury condo projects. Founder

Struggling to keep your audience’s attention and attract ideal clients for your architecture firm? Read this.

Welcome to another installment of our Firm of Her Own series. Today we celebrate the impact of women in architecture with

Get focused. You’ve got to know who you’re after and learn to say no to who is not a good match for your firm. If you

Watch architect Steve Melvin's short interview with Richard to learn how to shift your mindset and choose a niche that will

Ritu Saheb is thriving in her niches. Watch her interview with Richard to learn how you, too, can become a ‘Fierce

If you are ready to “trade in” lousy fees and lousy projects for a better life, learn more about what we offer