Pitching Design To An LCC Client
Architects who sell an LCC report land contracts more than 90% of the time.
Continue reading >Tag Archives for " prospects "
The Fastest Marketing Blog You’ll Ever Read
The world loves speed. That’s perfect for a marketing blog because usually the differentiators are either better, faster,
Continue reading >Why Giving Away Free Architecture Advice Can Kill Your Chance of Winning the Project
Despite preaching this message almost daily to architects, you’d think I would not make the same mistake myself.
Continue reading >Why You Should Get Paid For Architecture Advice
Want To Know Why You Should Get Paid For Architecture Advice? (even when others are giving away advice and letting clients
Continue reading >Architect Marketing: How To Get Over ‘Selling’
This was designed to help those who find it difficult to market their architecture firm. It's time to get over selling in
Continue reading >The Power Pyramid
You are about to learn a law of human nature that is easy to understand but only a few ever apply. Once you tap into this
Continue reading >Whoever Tells The Best Story Wins
People understand the value of cable TV, so education is not required, but an architect's advice is another story. Until
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